AI Copywriting Services
Now, there’s a few reasons you may have punched in this search term.
You’re either looking for:
- A service that fixes the problems AI-generated copy has given you (like an AI copywriting clean-up).
Or:
- Someone to use AI to write your copy, but not make it sound like a geography teacher’s nails across a chalkboard.
Whatever your reasons, I’m here to help your copy sound more ‘human’… God I hate that term.
Should you use AI to write copy?
The short answer to this is no, you should not rely soley on AI (or LLMs) to write your copy.
There are several reasons for this, but the main ones are:
- AI-generated copy will always, always, always sound bad, especially if you’re not prompting correctly.
- It typically takes longer to prompt ‘good enough’ copy than to just hire a copywriter who can get it right the first time.
- You’ll struggle to rank on search engines if your copy sounds too similar over several pages, or worse, if you’re duplicating copy.
- It breaks trust – because no one wants to read, let alone buy anything that sounds generic, bland or worse, untrustworthy.
- You’ll quickly find it’s pretty expensive to run, and it’s only getting more expensive.
This probably sounds like I’m bashing AI for being crap at writing copy.
…And I am.
Because – ‘news flash’ – it is when you type blindly into an LLM and hope that it’ll craft you copy that sounds, lives and breathes your brand’s tone of voice.
How does this AI copywriting service work?
I’ve had a few clients approach me over the last few years asking to rework their AI-generated copy. In most cases, they thought it’d be easier, faster and cheaper to just throw Claude or ChatGPT a few prompts and voila, perfect brand copy.
Turns out their copy not only sounds off, but it’s not appearing on search engines and their audience just don’t resonate with it. And what this means is their copy isn’t converting readers/visitors into buyers.
My AI copywriting fixer-upper service (I know, bad name) is aimed at turning AI slop copy into something more… digestible.
Here’s how I can help.
AI Content Refresh Service
This is a service aimed at businesses who relied a bit too heavily on AI to write their web copy, and now they’re faced with the “I told you so’s”.
This service includes:
- A content audit to evaluate the state of your website copy
- Tone of voice (TOV) guidance to help nail how you want to sound
- SEO recommendations (if you want this, otherwise, we can skip this)
- Content/page rewrite prioritisations and rewriting the copy
- Reuploading and monitoring
AI Content Writing Service
If you are desperate to use AI to write your copy… I can help you approach in a way that won’t suck.
- Initial content audit to assess what we’re currently working with
- Content strategy (planning what content to post, when, how often and more using AI)
- Guidance and a series of instructions on how to prompt LLMs to mimic your brand voice as best as is humanly possible
From here we can discuss whether:
- You want me to write it – with help from an LLM
- You want me to brief the content, so you/your team can write it – with help from an LLM
How much do AI copywriting services cost?
My date rate is £350, but as AI copywriting services usually require ongoing work, retainer packages are a better approach.
You’d be looking at anywhere from £350 a month for tweaks and small changes to copy, to £1,000+ for full website rewrites, keyword research, new content stragies etc.
The best way to get a price is to get in touch via my contact form. Then, we’ll arrange a chat over the phone or Zoom, Teams, whatever your favourite video platform is.
“Connor’s creative input and copy helped us shape our ‘WAY’ campaign to connect with our target audience and bring in new leads. He’s a delight to work with and always puts a smile on our faces.”
Who I usually work with
My AI copywriting services are for any business, big or small, who wants to find a better way to write copy. This includes:
- SaaS companies
- agencies
- consultancies
- SMEs
- Large corporates
- Your nan’s bakery
And more.
