Website copywriting services

You want some (words on a website)? Fine, I’ll give ’em to ya. – The Wealdstone Raider

Website copywriting is for anyone looking to increase leads, sales, and add a pinch of personality to their website.

I Like the Sound of That

What is website copywriting?

Website copywriting is writing the words on your website so people actually do something.

Not just read it. Do something. Buy, book, click, call. That sort of thing.

Why is it important?

Website copywriting is important because a website without them good words is just decoration.

The right copy explains what you do, shows why it matters, and pokes people (in the ribs) to take the next step. Without it, visitors look around, go ‘huh’ and leave.

Website copywriting packages

These are rough guideline to my pricing. If you want something more bespoke, no problem, contact me and we’ll ‘av a tea and a chinwag.

I also do a broader range of copywriting packages if you’re looking for something other than website copywriting.

Is website copywriting the same as SEO copywriting?

Nah.

SEO copywriting is more about keeping in search engines’ (and now AI overview’s) good books. It helps people find you in the first place.

Weaving in relevant keywords and optimising metadata, headings and alt texts are some of the core ingredients. It’s written with search engines in mind, using the words people type into Google.

It’s a great bolt-on to website copywriting, but it has a different purpose – and it ain’t the same.

The best websites do both. They show up in search results and give visitors a good reason to stick around. Otherwise you either have a brilliant website no one finds… or loads of traffic reading something that doesn’t persuade anyone to do anything.

Like my Hinge profile.